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streamSTART Works for Wire Works
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A punchy website has given Wire Works much greater online exposure and immediately resulted in new sales.Client
Wire Works New Zealand
Details
Wire Works New Zealand is an established manufacturer in a niche market. In 2007 the company recognised their customers thirst for online information and so decided to build a website to showcase their products.
The company offers a relatively small range of specialised wire tie and twisting tool products, and had a need to showcase these in a manner that would give clients greater information on the products and confidence to go ahead with ordering.
The Solution
streamSTART was an obvious solution, giving an affordable method to test the water and establish a very informative presence. Wire Works opted for the Product Listing and Contact 'SWEET' Modules, and came up with text content for the Home Page and other information pages.
Stream Interactive designed the visual look and layout of the site, and provided guidance on key text content.
From there, Wire Works has been making great use of streamSTART, having loaded and since maintained all the product information themselves. The site is always up to date and accurately conveys the message they want to get across.
The site is also winning with the Search Engines, currently coming up number 1 in the listings for searches in Google. Try a search on 'wire tie nz'.
Wire Works noticed an almost immediate impact with new enquiries and sales consistently arriving from the Web site. Their modest investment has already well paid for itself and continues to equip the company with tools to keep ahead of the game.
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